beauty HICKAP PR Sample review

Review: HICKAP Lip Pencils & Lipstick

18. April 2017

Within the next days I’m going to share a couple of reviews introducing make-up products from the HICKAP I’m very excited about these reviews since I was send so many products, which I didn’t except and also since some of the products have become part of my daily make-up, too. Today, I will start with the HICKAP Lip Pencils & Lipstick:


Let me start with an introduction to the brand: HICKAP is a Swedish clothing and make-up brand brought to life by Wilma and Emil Holmqvist. These two created a YouTube channel with the purpose to enspire people and they were successful with it. Wilmas Beauty is one of Swedens most popular YouTube channels for teenagers these days. Their newly released brand  and its first collection is based on the idea of affordable products boosted with confidence and class. Also, if you are familiar with the online Swedish retailer NA-KD you maybe came across HICKAP, too.


I was really surprised to find so many products reaching from all ranges of HICKAP’s make-up products. After taking all the pictures I knew that I couldn’t put all the pictures in one post, so I grouped them after all. I will start with the HICKAP Lip Pencils & Lipstick today, and continue with the Blushes and Bronzer, and the Eyeshadow Palette and Brushes. But first let’s appreciate the minimalistic and very clean design of the HICKAP products. Black is the main color with a very simply white lettering. The design reminds me of timeless brands like MAC or in kbeauty terms Stylenanda’s 3CE.


As you know, I love lip products and one of my favourite lip colors is classy red. I was more than happy to spot a red lipstick. Additionally, three different lip pencils completed the set of lip products here.


HICKAP Lipstick “Red Carpet”

“Red Carpet”, the name already reveals the classy color of this lipstick: a vibrant red shade, like the beautful people in Hollywood would wear.

“A red lipstick that make your lips pop. Stand out from the crowd with lipstick from HICKAP. Here I am!”


Like all products from HICKAP the lipstick is cruelty-free. Also, it contains different plant based oils to provide your lips with moisture and create that creamy lipstick finish.


HICKAP Lip Pencils

I received the HICKAP lip pencils in three shades called “Sour”, “Plum”, and “Candy Apple”. All pencils come with a cap to protect the tip and have to be sharpened wih a regular sharpener, once blunt. And also here, all of them are cruelty-free.

“Sharping your lips and makes them fleeky. Smile!”


“Sour” is a rose brown color for your lip shape. It has that classy nude shade that is quite liked by many people these days. “Plum” is a light plum color, that has a cool undertone. “Candy Apple” is an intensive red that also fits perfectly to the HICKAP lipstick in “Red Carpet”.


Below you can see the swatches for all four products starting with the lip pencils from the left in “Sour”, “Plum”, and “Candy Apple”. The lipstick is shown on the right. As you can see all the shades are vibrant and pigmented and even the nude shades show up on the skin.


But also on the lips all colors are distinct and show up even on my darker toned lips. The HICKAP Lip Pencils are harder to work with, because they are not very creamy. It is important to have scrubbed the lips before to avoid that flaky skin is emphasized. Especially shade “Sour” works best on perfctly smooth lips. The staying power of the red lip pencil is the best of these three shades, because the stain keeps staying on the lips until eating a proper meal. The nude shades dissapear quite qickly though. All the lip pencils have a matte finish. The lipstick is creamier and easier to apply compared to the lip pencils. It has a classy cream lipstick finish and is easier to work with than the lip pencils. It does not have the same long-staying stain as the red lip liner, but the lip liner and the lipstick in combination do the trick.


I’m always happy to get to know new make-up brands and especially new lip products. I love the three shades of the HICKAP and how pigmented they all are, despite their shade. Also, the staining power of the red lip liner was really convincing. I’d have loved if the bullet of the pencils would be slightly more creamy than it is now, because it would make it better suited for people with dry lips. The HICKAP lipstick is very classy and has a lovely and perfect consitency. You never can go wrong with red lips.

The lip pencils retail for 8.82 € and the lipstick for 16.64 € and you can them via the links below:

HICKAP Lipstic “Red Carpet”

HICKAP Lip Pencil “Sour”

HICKAP Lip Pencil “Plum”

HICKAP Lip Pencil “Candy Apple”

Did you hear about HICKAP before? What are your thought? Let me know in the comments below :)

♥ Pin It! ♥


Just as a short reminder: All products mentioned and reviewed on this blog are of my personal opinions. This product here was sent to me for reviewing purpose by which doesn’t influence me in providing my honest opinion on the products.

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  • Valentina Chirico 19. April 2017 at 12:03

    No, it’s the first time but… both the lip pencils and the lipstick look high impact!!! ;-)

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  • miutiful 27. April 2017 at 6:42

    The products look lovely! The packaging and style reminds me a little bit of a korean fashion brand which also sells make up, I think it was 2ce! :)

    I looooove the lipswatches the most! Absolutely stunning! My favourite one has to be red carpet :)

  • Sally 27. April 2017 at 13:20

    Die Produkte sehen so hübsch aus! Und die Lippenfarben gefallen mir sehr ?

  • Jasmin 27. April 2017 at 15:05

    Das sind ja tolle Lippenprodukte.Wirklich sehr hübsche Farben.
    Ich kannte die Marke bis jetzt nicht.

    LG Jasmin

  • Andrea 27. April 2017 at 15:23

    Ach cool, die Marke kannte ich noch gar nicht – danke für die Vorstellung!


  • Madame Keke 27. April 2017 at 16:52

    Wow wow honey! Die Produkte sehen richtig toll aus, ich kannte die Marke noch gar nicht. Aber diese Lip Pencils und der Lippenstift sind echt toll! Die Pinsel sehen aber auch toll aus :)

  • Anna 27. April 2017 at 22:55

    Oh die Produkte sehen echt toll aus – ich kannte die Marke bis jetzt noch gar nicht. Aber vielen Dank für die Vorstellung. Ich bin immer auf der Suche nach guten Lippenstiften und Liplinern. xxx

  • Billchen 28. April 2017 at 11:34

    Die Marke kannte ich noch gar nicht, die Produkte sehen aber toll aus! Vor allem die Lip Pencils gefallen mir.


  • Kiamisu 29. April 2017 at 12:25

    Super schöne Farben!
    Finde den lip pencil “Plum” mega schön.
    Liebe Grüße,

  • Orange Diamond Blog 29. April 2017 at 22:34

    Oh wow! Die Lippenstifte sehen alle wunderbar aus! Die Marke kannte ich noch gar nicht!

    Lieben Dank dafür!

  • Saskia-Katharina Most 1. May 2017 at 15:53

    Die Marke kannte ich ja noch gar nicht! Sie sieht aber sehr interessant und ansprechend aus. Die hätte ich mir auch angeschaut, wenn ich sie im Laden gesehen hätte.
    Liebe Grüße,

  • Missevaloves 5. May 2017 at 6:19

    Liebe Laven,
    diese Lippenstiftfarben sehen wundervoll aus. Ich kenne die Marke zwar noch nicht, aber das soll sich demnächst ändern.