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Review: BEIGE CHUU Stick Foundation

27. June 2016

I love stick-type products and here is a new one I want to introduce to you, the BEIGE CHUU Stick Foundation, which I receive by BNTnews this month. In the last months I’m mainly using cushion foundations, but still from time to time I like to use regular BB creams or foundations like this instead.

BEIGE CHUU Stick Foundation

BEIGE CHUU, formerly known as BEIGE only, is the cosmetic brand of the online retailer CHUU. They have a range of clothing and accessoires, but also cosmetics products and their slogan is “I know you want to kiss me”. I’ve been following BEIGE CHUU for a while on Instagram and I’ve been curious about their products to be honest. The BEIGE CHUU Stick Foundation is the first product I’m trying from this brand.

BEIGE CHUU Stick Foundation

BEIGE CHUU Stick Foundation is a multi-purpose stick type foundation which claims to covers blemishes, be not greasy or sticky, with long-lasting properties and of course, being a stick-type product it is travel friendly, too. It comes in a cardboard box with Korean descriptions only. The packaging design is simple and black, without any further decorations. The stick foundation itself comes in a plastic container in the same black design. It looks very neat and suited for all ages and gender.

BEIGE CHUU Stick Foundation

There are three shades available for this stick foundation which are 21Y (Yellow), 21P (Pink), and 23 (Natural Beige). I’m reviewing 21P here. I was first worried that the shade would not suit my skintone. Usually I tend to grab shade 23 myself. The container of the stick foundation works like a lipstick container. you have to twist the bottom in order to get the bullet of the foundation moving upwards. I won’t recommend to twist it up to the end, but only twist it as much as you need, otherwise you will risk that you break it.

BEIGE CHUU Stick Foundation

The shade is light, but it blends out nicely and fits to my skin surprisingly. Also, it is very lightweight and spreadable and feels like nothing on the skin. I really liked the creamyness and softness of the texture from the first swatch I did on the back of my hand.

BEIGE CHUU Stick Foundation

On my skin it evens out my skintone and covers the redness and the pores. It doesn’t give a matte texture, neither a dewy one. Honestly, it looks very natural and like healthy skin to me. I blended the foundation out with help of a sponge and it doesn’t look streaky and you won’t see any differences between te skin which was blended in and the part were you did a stroke with the foundation stick. I really like the finish. It also was good in terms of lasting power and didn’t flake on my dry skin either, which was most surprising for me!

BEIGE CHUU Stick Foundation

I tried stick foundations from NOTS and Etude House before and they all have different textures compared to each other. While the BEIGE CHUU Stick Foundation is very leight and feels like you do not wear any makeup, the NOTS Silk Glow Stick Foundation has a much more heavy texture. The Etude House Play 101 Stick has the thickest texture and the most matte finish. It is way to matte for my dry skin for example and settles into the lines, whereas the other two stick foundations work much better on dry skin. Comparing all these three stick foundations now I would say that I love the BEIGE CHUU Stick Foundation most. 

BEIGE CHUU Stick Foundation

I’m very happy about the BEIGE CHUU Stick Foundation and it really has a nice finish and texture. It fulfills all its claims for me and despite the high price I think it is worth that value. Of course everyone elses skin might react other to the formulation, but defitely it has the most pleasant texture from the three stick foundations I tried. It retails for 35 US$ from the official BEIGE CHUU shop.

This product was provided to me by BNTnews for reviewing. Don’t forget to visit the other BNTGirls Kim, BellaMary, Celine,Alene,Joanne,Chermaine,MithaBlair and many more…check out their reviews for the June BNT Beauty Box. You can find my previous reviews for BNTnews >>here<<. And visit BNTnews for the latest Korean news and trends:

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BEIGE CHUU Stick Foundation

Just as a short reminder: All products mentioned and reviewed on this blog are of my personal opinions. This product here was sent to me for reviewing purpose by which doesn’t influence me in providing my honest opinion on the products.

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  • Justyna 29. June 2016 at 12:53

    This look so weird :D Like very big crayon. It’s comfortable to use? Because doesn’t look like. I used cushions and normal BB in tube, and I prefer normal one.

    • Frl. Schnee 1. July 2016 at 8:03

      It is comfortable to use, because it is really gliding on the skin and does not feel like a hard Crayon (although it looks like it). It is not as quick to use as a cushion though, because you apply some foundation first and then blend out with a sponge.

  • jazi 20. February 2017 at 16:04

    does it have spf

    • Frl. Schnee 23. February 2017 at 22:27

      It doesn’t say anything on the packaging specifically. Just to be on the safe side I would think no.