Review: Etude House Bling Bling Eyestick No. 9 “Gold Tail Star”

28. January 2014
I’m not wearing eyeshadow often, simply because I’m too lazy in the morning to spend to much time on it. That’s also the reason I like eyeshadow sticks and pencils a lot. They are easily and quick to use and you can add some glow to your eyes and it makes you look more awake. Etude House’s Bling Bling Eyesticks are an example for easily to use eyeshadow sticks. They are available in 6 different colors. I bought this stick in a shade called “Gold Tail Star” at

The packaging is compared to Etude House’s normally very girly packaging not really special. The color of it is simply black, with the name of the stick written on it. It has a simple cap, to protect the stick and it works via twisting mechanism, so you can wind up the eyeshadow stick. At the bottom of the stick you can see which color you are using.

“Gold Tail Star” is a golden shimmery eye shadow color. I love using it under my eyes, but it looks good on the eyelids, too, giving a soft spark. It is super easy to use in both ways. It glides smoothly on the skin, but since the skin around the eyes is extra sensitive, don’t scrub it too hard over it :)

I like this eyestick, because it is very easy to use and it has a travel friendly size (it’s shorter than most pens and pencils are). It is also really affordable in my eyes, although the prices seem to vary a bit (I bought mine at Keautystore because I’ve earned some credit there by writing reviews, so I paid actually almost nothing for it). You should have a look at ebay, too, if you are interested in buying these. The only downside of these eyeshadow sticks are, that they are not smudgeproof. If you have oily lids I would recommend you to use a eyeshadow primer in order to extend the wearability and prevent creasing. I don’t have oily lids myself, but even I am totally surprised what a difference wearing an eyeshadow base can make (I’m using a cheap drugstore eyeshadowbase, so it doesn’t have to be something high end to do the difference).
You can buy these eyeshadow stick here:

keautystore for US$ 7.90 (no free shipping option, only registered mail. You can get 5% discount using this coupon code >>here<<)

W2Beauty for US$ 7.00 (free shipping option. You’ll get a 5$ voucher upon registration with this link, which is usable for orders of minimum 30$)

Twofacemall for US$ 5.25 ( free shipping option)

RoseRoseShop for US$ 3.20 (shipping depends on weight, item is on sale now and not all colors are available anymore)


You Might Also Like


  • Reply Lisa @ Ameliorer la Vie 28. January 2014 at 0:11

    I have a gold eye stick from Be a Bombshell Cosmetics, but this one looks better because it has more shimmer to it!!

    • Reply Fräulein Schnee 29. January 2014 at 16:15

      I was unsure about the color, but I discovered that I like it a lot! :D Thanks for commenting Lisa ♥

  • Reply KatXoXo 28. January 2014 at 0:32


  • Reply Fifi ♥ 28. January 2014 at 3:11

    That colour is so pretty and it looks like its really easy to use as well :))
    Thanks for sharing ^_^


    • Reply Fräulein Schnee 29. January 2014 at 16:16

      I was not sure if I like the gold, but turns out I love it :D Thanks for commenting ♥

  • Reply Erica D 28. January 2014 at 5:01

    That is a pretty gold, one of my favorites shades of eye shadow!


    • Reply Fräulein Schnee 29. January 2014 at 16:17

      Normally, I was used to use silver or white shades as highlighter, but I like this a lot now. Thanks for commenting ♥

  • Reply Mizu chan 28. January 2014 at 11:00

    That’s really pretty! I might add this into my wishlist items.
    Thanks for the review :)

    • Reply Fräulein Schnee 29. January 2014 at 16:18

      There are also other colors. I was not sure which one to pick, but this one really looks nice. Thanks for commening ♥

  • Reply Sample Hime 28. January 2014 at 12:24

    I was wondering if these are the same formula as the bling in the sea shadows, but it must be different if it’s not smudgeproof. They seem to stick around a long time though, since as far as I can remember on Etude House =)

    thanks for giving all price comparisons!

    • Reply Fräulein Schnee 29. January 2014 at 16:20

      Yes, I think Etude House is having these for a long time now. I thought they’ll have the same consistency like the bling in the sea sticks aswell. But they don’t. But I read somewhere that these are more opaque than the bling in the sea? I don’t own the other one, so I cannot compare honestly XD
      Thanks for reading and commenting ♥

  • Reply angel snowflower 28. January 2014 at 15:28

    Wow, you make me so tempted to buy this! >.< because I’ve been eyeing on eyeshadow sticks for the longest time!

    • Reply Fräulein Schnee 29. January 2014 at 16:21

      The good point about these sticks is, that you can get them for a cheap price :) And even if you don’t like them too much, it won’t be a great waste of money. :D
      Thanks for commenting ♥

  • Reply Bethany 29. January 2014 at 15:58

    Prettyyyy. I think I have one of these in a pinkish colour that I forgot to ever review. xD Should take a look. I’m so disorganised.

    • Reply Fräulein Schnee 29. January 2014 at 16:22

      I was thinking about buying the pinkish color first, but then I changed my mind. Hope you’ll do the review for it sometime. Perhaps I’ll add the pink one, too XD Thanks for commenting ♥

  • Reply merve shenme 29. January 2014 at 15:59

    This colour is just so pretty ! thank you for the review ~~

    • Reply Fräulein Schnee 29. January 2014 at 16:25

      You’re welcome!♥ I was not sure about the color, but now I love it :D

  • Reply 美美 29. January 2014 at 20:02

    The color is so pretty and I love how small the pencil is *A* I would love to buy this eyeshadow stick to in #3 pink ivory *-* I heard so much good stuff about it ^__^ Thanks for the review ~ :D


    • Reply Fräulein Schnee 4. February 2014 at 16:50

      The pink one looked really nice, too. I’d love to see your review about it if you will buy it. Thanks for commenting ♥

  • Reply Chiko 6. March 2014 at 8:59

    Such a beautiful color, I think it’s lovely :)

    • Reply Fräulein Schnee 21. April 2014 at 2:03

      Thank you! I really like the color, too and I almost use it daily )

    Leave a Reply

    CommentLuv badge

    This site uses Akismet to reduce spam. Learn how your comment data is processed.