asian cosmetics beauteque beauty PR Sample review

Review: Dolly Wink Liquid Eyeliner

27. August 2015

One of the products I’ve herd of since the beginning of my asian cosmetics product addiction is the Dolly Wink Liquid Eyeliner. It is a must-have product for so many people it seems, and I still don’t know why it took me so long to finally try it. The Dolly Wink Liquid Eyeliner in classic black color was kindly sponsored by Beauteque, online retailer of Asian cosmetics. Some of you might have seen the bunch of products I selected from them for reviewing on my Instagram account :)

Dolly Wink Liquid Eyeliner

Dolly Wink is a Japanese brand produced by the Japanese model Tsubasa Masuwaka, who represents the Gyaru trend. Dolly Wink is a brand presented by Koji. All the Dolly Wink products have a picture of Tsubasa Masuwaka somewhere on the packaging. Moreover, the packaging design tends to be cute and girly and contains a lot of pink colors. The Dolly Wink Liquid Eyeliner, which is available in black or brown, comes in such a pretty packaging, too. This eyeliner pen has a pink color and golden ornaments all over, with a black cap in order to prevent the pen from drying. The brown version has a purple color and a brown cap.

Dolly Wink Liquid Eyeliner

As most Japanese products it doesn’t come in a cardboard box, but attached to a cardboard sheet and packed in plastic. For the images I removed the plastic, so the pictures are nicer. The backside of the cardboard sheet contains the Japanese descriptions. Unfortunately, there is no English description for it, but according to the description on Beauteque this “liquid eyeliner dries quickly and is resistant to sweat, water, and tears! It is absolutely smudge-free, the vivid black line lasts all day long. The Dolly Wink Liquid Eyeliner includes a fine point brush”.
Dolly Wink Liquid Eyeliner

You can find a description on how to use the Dolly Wink Liquid Eyeliner there, too:

To Use: Before applying the liquid eyeliner, fill up the gap between lashes using any pencil eyeliner. Draw a fine line from the inner corner of the eye. (Do not make the line thick. A thick line may result in a smaller-looking eye.) Draw a fine line extended 2-3mm out of the outer corner of eye. To make your eye more impressive, add a short line under your eye at the outer corner over a pen type eyeliner.

Dolly Wink Liquid Eyeliner

The brush tip can create fine lines, but also broader ones. The color is pigmented, although not the blackest color I’ve seen. For a eyeliner pen it is pigmented though, for even more pigmented eyelines I would use a gel eyeliner. If you look closely you will see that it bleeds a little bit when swatched on my hand. The bleeding is not visible on my eyes, since the skin has a finer structure there. When applied on my eyes I face the problem of uneven pigmentation, depending on the pressure you give the pen. If you let it dry and add another layer it will be evenly pigmented though. Since it dries quickly it is no problem in layering the strokes. For the image belwo I only applied it regulary, like I would do on a normal day. It doesn’t feather/bleed, but the eveness of the color is still improveable. Unfortunately, I found that the eyeliner is not long lasting. It does not smudge, but wears off (nicely) when rubbing. Water/sweat and rubbing wears it off, too. This is my third liquid eyeliner pen I tried. I love the easy application of these eyeliner pens, but out of the three I tried (Kiss Me Heroine Make Smooth Liquid Eyeliner Pen and the Miracle Romance Sailor Moon Star Power Prism Eyeliner are the other two I tried), I still like the Kiss Me Heroine Make Eyeliner Pen most. 

Dolly Wink Liquid Eyeliner
The Dolly Wink Liquid Eyeliner Pen has a super cute packaging and is easy to use and I can understand why many people love it. If I had the choice I would tend to repurchase the Kiss Me Heroine Make Eyeliner Pen though. The price of all these eyeliner pens is roughly the same though. You can buy the Dolly Wink Liquid Eyeliner from Beauteque for 15 US$. What is your favourite liquid eyeliner pen? Any recommendations for a deep black and strongly pigmented one?


Just as a short reminder: All products mentioned and reviewed on this blog are of my personal opinions. This product here was sent to me for reviewing purpose by which doesn’t influence me in providing my honest opinion on the products.

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  • Evelyn 27. August 2015 at 13:31

    I feel that the best “pen” eyeliner (because it’s more a brush) that I’ve tried, was the Clio Kill black. I’ve used Maybelline and others but results wasn’t the ones I needed.
    I’ve read something about one pen eyeliner of Essence, should try it and see, at least it’s a super cheap brand and with good quality in some products.


    • Frl. Schnee 8. September 2015 at 21:12

      The Clio Kill Black is also on my wishlist. Oh, and I bought the eyeliner pen from essence after reading your comment. The tip is not as soft as the Japanese brands, but the color is pigmented and it is super cheap! Thanks for the recommendation.

  • Joan 27. August 2015 at 20:47

    I’m using gel lately, but in the market for a new liquid one. The K-palette wasn’t to my liking. Maybe I’ll look into this one. :) Thanks for the review. Left you a note about Bloglovin’ stealing views.

    • Frl. Schnee 8. September 2015 at 21:14

      I also have a gel liner I use for special occasions, but the pen eyeliners are the best for everyday, because it is so easy to use! K-Palette is on my wishlist, too. And thanks again about the Bloglovin’ adjustments.

  • Sooyoona 27. August 2015 at 21:45

    Diesen Eyeliner würde ich auch sehr gerne einmal kaufen, aber habe mich bisher noch nicht so richtig getraut. Ich denke, ich werde mich die ersten Male komplett vermalen^^

    • Frl. Schnee 8. September 2015 at 21:16

      Für Anfänger sind diese Filzstift-artitigen Eyeliner echt super, weil es eben wie mit nem Stift ist. Ich glaube mit Pinsel und Gel-Eyeliner oder Flüssigeyeliner vermalt man sich da einfacher. Ich denke das dir Eyeliner bestimmt auch gut steht! :)

  • Diana 27. August 2015 at 22:01

    Thanks for the great review! I was also really curious about this product but I got all my answers thanks to you :)

    • Frl. Schnee 8. September 2015 at 21:16

      I’m happy my review was helpful to you! Thanks for reading ♥

  • Anhy 28. August 2015 at 19:32

    Ich liebe die Dolly Winks, da ich mit ihnen so präzise Linien ziehen kann. Aber ich finde auch, dass die Pigmentierung eine Spur besser sein könnte xD

    • Frl. Schnee 8. September 2015 at 21:18

      Auf die Empfehlung im obersten Kommentar habe ich mal den Eyeliner Pen von Essence ausprobiert. Der is besser pigmentiert und hält gut. Die Pinselspitze ist zwar nicht so weich wie bei Dolly Wink aber ansonsten echt gut für das kleine Geld.

  • misslovelyattitude 30. August 2015 at 12:57

    diesen Eyeliner habe ich zwar noch nicht ausprobiert, aber ich liebe und nutze den P2 Flüßigeyeliner, er ist bisher immernoch der beste den ich je probiert hab und in wasserfest wirklich absolut perfekt :)

    • Frl. Schnee 8. September 2015 at 21:19

      Der Essence Pen Eyeliner musst du auch mal ausprobieren.

  • thi 30. August 2015 at 19:48

    ich habe den auch
    und mag ihn sehr :)

    • Frl. Schnee 8. September 2015 at 21:21

      Der sieht auch so unglaublich hübsch anzuschauen aus :D Nach einer Empfehlung in den Kommentaren hab ich mir mal den Eyeliner Pen von Essence gekauft und getestet. Der ist auch sehr gut und vorallem sehr preiswert. Sieht allerdings nicht so hübsch aus :D

  • CELLY thesnowflowerrr 31. August 2015 at 16:58

    I see they have changed their packaging! I tried them once, they are great eye liners! <3

    • Frl. Schnee 8. September 2015 at 21:22

      Yes, the new packaging is still beautiful although they changed it :D Did you try out the brown colored eyeliner they have as well?