Review: Heimish Dailism Serum Rouge Lipsticks

I’m honestly super excited to share about this review of the Heimish Dailism Serum Rouge Lipsticks, which were sent to me by StyleKorean. Heimish is recently one of the most anticipated Korean brands and has been mentioned in many big magazines like Allure. I also read a couple of other reviews by fellow bloggers and it seems that they have quite some quality products worth a try. I’m happy to introduce three colors of the Heimish Dailism Serum Rouge Lipsticks to you today:

Heimish is a Korean cosmetics brand which just launched this year in March. It gained a lot of attention through the easy and modern style of their products and the use of every day colors in their makeup range. They have not only makeup like eyeshadow palettes, lip products and makeup, but also cleansers. The first time I heard about the brand the cleansing balm (I linked the lovely review by “the point of vu” here) got my attention.

The Heimish Dailism Serum Rouge are the moisturizing lipstick range from Heimish. There are a total of 8 shades available from which I will show you the shades “All Night”, “Morning Glow” and “Early Bright”. The creamy type lipsticks containing vegetable oils are supposed to apply smoothly and provide a high fit with a visible color pigmentation.

The lipsticks are packed in cardboard boxes with a pretty and soft design in pink and geometric pattern on the sides. Each of the sleek lipsticks has a purple metal packaging with a magnetic locking mechanism which helps to close the cap tightly and prevents from going loose in your handbag for example. Love this mechanism of closing the cap! The lipstick bullets are 3 g each.

The Heimish Dailism Serum Rouge Lipsticks contain sunflower seed oil extract, brazil nut oil extract, rosehip oil extract and chinese oil extract. These oils help to moisturize your lips while wearing lipstick and prevent them from drying. When applying the lipsticks you will see that they glide super softly over the lips. It has a perfect creamy lipstick formulation and doesn’t feel drying on the lips.

The colors look slightly different from the colors of the advertorial pictures. I chose one dark and two nude lipstick colors. “All Night” is a vibrant fuchsia pink color and the darkest red-ish shade from the Heimish Dailism Serum Rouge. “Morning Glow” and “Early Bright” appeared like nude/beige colors in the advertorial image but turns out that “Early Bright” is a pale rose color and “Morning Glow” a peachy coral shade.

The color pigmentation upon applying is good and the colors are clearly visible, even the light ones show up on my lips. Of course, the staying power is not good as it is with matte lipsticks or stains, since creamy lipsticks tend to transfer and be removed easily from the lips as soon as you drink or eat something, but still in winter and for every day use these are perfect to hydrate and care for your lips despite having some color on them at the same time. Unfortunately, due to my darker natural lip color, “Morning Glow” and “Early Bright” only show slight differences when applied. In the swatches on my hand the colors show their differences. If you want to show the differences of these two shades it is better to use a lip concealer before applying the lipstick.

I really like these lipsticks. I love the packaging and the closing mechanism of the cap and I love the creamy soft texture of the lipstick itself. Perfect lipstick for dry seasons and therefore I can recommend it. Especially if you like every day colors and more sheen lipsticks these will be totally yours. I wished they had more red shades though and that the advertorial pictures would show the right colors for the swatches. It would it make much more easy to select a color. The lipsticks are available from Stylekorean for 10.46 US$.

Did you try any products from this new Korean brand already?

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Just as a short reminder: All products mentioned and reviewed on this blog are of my personal opinions. This product here was sent to me for reviewing purpose by https://www.stylekorean.com/ which doesn’t influence me in providing my honest opinion on the products.