It seems that Chosungah 22 is one of these brands getting a lot of attention by many well-known beauty bloggers around the world. I never tried any of their products before, until recently BNTnews send me the Chosungah 22 Bounce Up Pact Ultra for reviewing purpose. Read about my impression on this foundation pact below:
Chosungah 22 is a Korean brand, which has the brand philosophy that makeup is a fun process, which helps to find one strength. Their product design is modern and also looks kind of fun so to say. The creative director Chosungah also had a lipstick collaboration with MAC in the past.
The Chosungah 22 Bounce Up Pact Ultra comes in a back and pink cardboard box and contains a pact foundation and a refill for the pact. The pact is designed to have a soft and bouncy texture of provides long-lasting moisture and sheen. When rubbed or dabbed, the oil compounds of the powder foundation pop and make the particles more adhesive on the skin and thereby create a flawless complexion. According to the description the powder and moistening material sticks together and provides moisture to avoid drying or fading out.
Chosungah 22 Bounce Up Pact Ultra has lifting effects to make the skin look firmer. The ingredients are listed on the cardboard box on English, but the key ingredients are: Agar, Seaweed Extract , Kelp Extract, Caulerpa Racemosa Extract, Dictyopteris Membranacea Extract, Hijiki Fusiforme Extract, and Undaria Extract. The marine ingredients like algae and sea kelp contain many antioxidants and therefore have great anti-aging properties. Also, the pact has SPF 50+/PA++.
Like all pacts this one comes with a mirror and a puff inside. The puff is separated from the foundation with a plastic lid. The plastic lead does not close firmly, but for powder foundations this is not necessary. The puff has a sticky texture, which is designed to adhere the powder to the skin. I personally do not like these kind of sticky puffs too much to be honest.
In order to use the foundation you have to use the puff that comes with the product. Apply the pact and dab it on your skin. The foundation has a bouncy (that’s why it has this name) texture and feels smooth and satin-like.
I received the pact in shade 01 Light Beige, which is slightly to pale for my skintone. Below you see that it makes me look a bit ghosty, but it evens out the redness of my skin. It has a medium coverage, which is buildable. The finish is powdery and tends to be a bit too dry for my skin. I did not feel that the powder foundation is especially moisturizing either. It starts fading quickly, and gets flaky on my skin during the day, too. The foundation has no specific scent.
The Chosungah 22 Bounce Up Pact Ultra is not really my cup of tea. I usually do prefer liquid foundations over powder foundations and this one is simply not working with my dry skin. Maybe it is suited better for other skintypes. I do like the bouncy texture of the foundation in the pan and the key ingredients are nice, too. Nevertheless, the sticky puff and the flaking are no-goes for me. On the official Chosungah web page you will find the previous Chosungah Bounce Up Pact Master, which retails for 51 US$. Probably the Ultra pact will have a similar pricing. By the way, Chosungah 22 will hold a press event in New York on March 22 and beauty magazines like Cosmopolitan and Allure will be attending this press conference aswell.
This product was provided to me by BNTnews for reviewing. Don’t forget to visit the other BNTGirls Kim, Bella, Mary, Celine,Alene,Joanne,Chermaine,Mitha, Blair and many more…check out their reviews for the March BNT Beauty Box. You can find my previous reviews for BNTnews >>here<<. And visit BNTnews for the latest Korean news and trends:
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Just as a short reminder: All products mentioned and reviewed on this blog are of my personal opinions. This product here was sent to me for reviewing purpose by http://www.bntnews.co.uk/ which doesn’t influence me in providing my honest opinion on the products.